Wellbeing Nutrition, a rapidly growing health and wellness startup in India, has announced the strategic hiring of Varun Kandhari as its new Chief Marketing and Growth Officer. This move marks a significant step in the company’s ambitious plan to double its revenue and broaden its global footprint in 2025.
Varun Kandhari Brings 18+ Years of FMCG Marketing Expertise
Varun Kandhari joins Wellbeing Nutrition with a rich background spanning over 18 years in marketing and profit & loss leadership roles at top multinational companies. His experience includes senior positions at Mars Wrigley, Unilever, and Davide Campari-Milano N.V., where he demonstrated exceptional skill in brand building, category expansion, and commercial strategy.
During his decade-long tenure at Mars Wrigley India, Varun was part of the executive leadership team and served as Director of Marketing and Strategic Demand. He played a pivotal role in driving a 12x business growth, boosting profitability, and leading the company’s entry into new product categories. His earlier work at Unilever covered home and personal care segments across India and South Asia, including markets like Sri Lanka, Nepal, Bangladesh, and Pakistan.
Most recently, Varun was the Chief Marketing Officer and Strategy Lead at Davide Campari-Milano N.V. for India and South Asia, where he contributed to shaping the company’s regional marketing and growth strategies.
Wellbeing Nutrition’s Vision for Growth and Innovation
Founded in 2019 by Avnish Chhabria, with Saurabh Kapoor joining as co-founder in 2021, Wellbeing Nutrition has quickly established itself as a trusted name in the wellness space. The company offers a diverse portfolio of FDA-approved, gluten-free, and non-GMO products targeting key health areas such as sleep, gut health, beauty, stress, immunity, and vitamins.
Co-founder Saurabh Kapoor highlighted the significance of Varun’s appointment:
“We are entering an exciting phase of growth with a clear ambition to double our revenue to Rs 300-350 crore this year. Our strategy focuses on building a powerful upper funnel, creating deeper brand salience, expanding our reach, and setting the stage for long-term, sustainable scale. Varun’s proven track record in building categories and scaling businesses will be instrumental in shaping our next phase of growth.”
Varun Kandhari’s Strategic Outlook for Wellbeing Nutrition
Expressing enthusiasm about his new role, Varun Kandhari said,
“I am thrilled to join Wellbeing Nutrition at a pivotal stage in its growth journey. Its commitment to science-backed, sustainable wellness resonates deeply with me. I look forward to building on this strong foundation to bring world-class nutrition solutions to more consumers across India and beyond.”
The Road Ahead: Scaling Wellness in India and Beyond
With Varun Kandhari’s leadership, Wellbeing Nutrition aims to leverage his strategic foresight and brand-building expertise to accelerate market penetration and enhance customer engagement. The startup is poised to strengthen its presence in India’s booming wellness sector, which is witnessing increasing consumer demand for trustworthy, effective, and transparent health products.
As the wellness industry continues to evolve, Wellbeing Nutrition’s focus on science-backed formulations and sustainable practices positions it well to capture the growing health-conscious consumer base, both domestically and internationally.
Why This Hiring Matters for India’s Wellness Startup Ecosystem
Experienced Leadership: Varun’s background with FMCG giants brings invaluable insights into scaling brands and navigating competitive markets.
Growth Ambitions: The company’s goal to double revenue reflects strong confidence in market potential and product appeal.
Consumer Trust: Offering FDA-approved, gluten-free, and non-GMO products aligns with rising consumer preference for clean-label wellness solutions.
Global Vision: Expanding beyond India signals Wellbeing Nutrition’s intent to become a global player in the health and wellness space.
Conclusion: Wellbeing Nutrition’s Strategic Leap Forward
The appointment of Varun Kandhari as Chief Marketing and Growth Officer is a clear indicator of Wellbeing Nutrition’s commitment to accelerating its growth trajectory and strengthening its brand presence. With a seasoned leader at the helm of marketing and growth, the startup is well-equipped to meet its ambitious targets and deliver innovative, science-backed wellness products to a wider audience.
This development not only boosts Wellbeing Nutrition’s prospects but also reflects the dynamic evolution of India’s health and wellness startup ecosystem, driven by experienced leadership and consumer-centric innovation.