India’s fintech ecosystem is witnessing fresh momentum as Easebuzz, a Pune-based payments and financial infrastructure startup, is reportedly in advanced discussions to raise around $30 million (approximately ₹250 crore) in a new funding round. People aware of the matter indicate that the deal, if concluded, could value the company at over $250 million, reflecting growing investor confidence in profitable fintech models operating in India.
Founded in 2016, Easebuzz has steadily built a reputation as a full-stack payments solutions provider focused on small and medium businesses, mid-market enterprises, and digital platforms. Unlike many consumer-facing fintech firms, the company has positioned itself as a technology enabler, offering APIs and SaaS tools that simplify payment collections, automate reconciliation, manage vendor payouts, and handle compliance requirements for businesses operating at scale.
Details of the Ongoing Fundraising Talks
According to industry sources, the proposed funding round has been under discussion for the past few months, with both new and existing investors participating in preliminary conversations. The round size is expected to be close to $30 million, and the valuation being discussed is said to be north of $250 million on a post-money basis. While the talks are at an advanced stage, sources caution that the deal has not been finalised and terms could still evolve.
The company has not officially commented on the ongoing discussions, which is typical for private fundraising negotiations. Investors involved have also refrained from making public statements, suggesting that confidentiality remains a priority until the round is formally closed.
Building on Recent Funding and Expansion Plans
The potential new round comes soon after Easebuzz raised a significant Series A funding earlier, which helped accelerate its product roadmap and operational expansion. That capital was directed towards strengthening its payments aggregation platform, improving merchant onboarding processes, and expanding into offline payment solutions such as POS systems and UPI-based devices for physical retailers.
This strategy aligns with broader trends in India, where digital payments are increasingly merging online and offline experiences. By serving both digital-first businesses and traditional merchants, Easebuzz has been able to diversify its revenue streams and reduce dependence on any single segment.
Financial Performance and Regulatory Boost
One of the key reasons behind strong investor interest is the company’s financial performance. In the last financial year, Easebuzz reportedly recorded a sharp rise in operating revenue, growing more than two times year-on-year. More notably, the company is said to have remained profitable, posting a healthy net profit — a relatively rare achievement in the highly competitive fintech space.
Adding to this momentum, the company recently received regulatory approvals that allow it to offer online, offline, and cross-border payment services. This regulatory clarity significantly expands its addressable market and enables it to serve a wider range of businesses, including exporters and firms with international payment needs.
Competitive Landscape and Future Outlook
Easebuzz operates in a crowded market alongside major players in the payments infrastructure space. However, its focus on compliance-friendly solutions, profitability, and tailored offerings for businesses has helped it stand out. The platform is reported to serve more than two lakh merchants and processes a large volume of transactions daily, contributing to a rapidly growing gross transaction value.
Looking ahead, the fresh capital, if raised, is expected to be used for deeper product innovation, expansion into new industry verticals, and strengthening technology capabilities. There are also indications that the company may be laying the groundwork for a potential public listing in the coming years.
As India’s digital payments market continues to mature, Easebuzz’s ongoing fundraising talks highlight a broader shift in investor sentiment — favouring fintech companies that combine scale with sustainable economics. If the deal goes through, it could mark another significant milestone in the company’s journey and reinforce India’s position as a global fintech hub.