Happi Planet, a growing home-care brand from Mumbai, has raised $2 million (around ₹18 crore) in a new funding round led by Fireside Ventures with participation from Prath Ventures. This is the company’s first major institutional funding, and it marks an important step in its journey to become a widely recognized name in Indian households. With this investment, Happi Planet is preparing to expand its range of cleaning solutions, grow its presence in more cities, and build a stronger offline and online footprint.
Building a Fresh and Friendly Home-Care Brand
Founded in 2021, Happi Planet aims to make everyday home cleaning feel simpler, safer, and more enjoyable. The brand offers products such as laundry liquids, dishwashing gels, floor cleaners and surface cleaners. These are items people use daily, so the company focuses on quality, pleasant fragrances and packaging that feels warm and modern. Happi Planet believes that cleaning does not have to be boring or harsh. Instead, it can be gentle, fresh and even something that brings a small moment of positivity at home. The brand has already built a loyal customer base online and in select offline stores. With rising demand, the company is now ready to scale up.
Why Investors Are Supporting Happi Planet
The home-care segment in India is large and competitive, with major companies already present. However, shopper behavior has been changing. More families today look for brands that feel relatable, responsible and made with thoughtfulness. Happi Planet speaks to this new-age customer by offering products that feel personable and family-friendly. Investors believe this emotional connection is what gives Happi Planet an edge. Additionally, the brand has shown strong early traction, steady sales growth and positive customer feedback. The investment firms backing Happi Planet see potential for it to become a household brand that stands alongside the biggest names in the category.
Plans to Expand Products and Reach
With the new funding, Happi Planet will work on expanding its product range to offer more choices within home care. The company plans to increase production capacity so it can serve many more cities. Strengthening distribution is also a priority, especially entering supermarkets, retail chains and local stores where families frequently shop. At the same time, the brand will continue growing online through marketplaces and its own website. The team itself is expected to expand as Happi Planet hires talent across supply chain, marketing, brand communication and retail growth.
A Step Toward Becoming a Household Name
This funding round signals confidence in Happi Planet’s long-term vision. By focusing on simple, effective and cheerful home-care products, the brand hopes to build deep trust with Indian families. In a category where habits run deep, Happi Planet is choosing a path that feels friendly, people-first and rooted in daily happiness. The next few years will be about scale, consistency and continuing to make homes cleaner and brighter.