Mumbai-based consumer appliances brand Atomberg Technologies, founded by IIT graduates, has delivered a solid financial performance in the financial year ending March 2025. The company recorded an operating revenue of ₹958.4 crore in FY25, up from ₹796.9 crore in FY24, reflecting a healthy year-on-year growth of nearly 20%. This steady rise highlights the brand’s growing acceptance among Indian households, particularly in the energy-efficient appliances segment.
In a key milestone, Atomberg also crossed ₹1,000 crore in total income for the first time. Apart from its core operating revenue, the company earned additional income from non-operational sources such as interest and asset-related gains, helping it breach the four-digit revenue mark.
From IIT Innovation to a Trusted Homegrown Brand
Founded in 2012 by IIT Bombay alumni Manoj Meena and Sibabrata Das, Atomberg began its journey as a technology-focused company working on advanced engineering solutions. The turning point came in 2015, when the founders decided to enter the consumer appliances market with BLDC ceiling fans, positioning them as a power-saving alternative to traditional fans.
At a time when rising electricity costs were becoming a concern for Indian consumers, Atomberg’s focus on energy efficiency struck the right chord. Over the years, the company steadily expanded beyond online-first sales and built a strong offline retail presence across urban and semi-urban markets.
Atomberg Expanding Product Portfolio and Market Reach
While BLDC fans continue to contribute the bulk of revenue, Atomberg has gradually diversified its offerings. The brand now sells mixer grinders, smart locks, water purifiers and kitchen appliances, aiming to create a broader consumer electronics portfolio. This expansion has helped the company tap into multiple household categories and reduce dependence on a single product line.
In FY25, Atomberg also increased its investments in brand marketing and distribution. Advertising and promotional spending crossed ₹100 crore, underlining its ambition to strengthen brand recall and compete with established legacy players in the Indian consumer appliances market.
Losses Narrow as Cost Discipline Improves
Despite remaining loss-making, Atomberg made meaningful progress on profitability. The company’s net loss reduced sharply to around ₹117 crore in FY25, compared to ₹199 crore in FY24. This improvement came mainly from tighter control over employee costs and operational expenses.
Raw material costs remained the largest expense, accounting for over 60% of total spending, reflecting higher production volumes. However, better supply chain management and scale efficiencies helped improve operating margins. Atomberg’s improving EBITDA performance indicates that the company is moving closer to breakeven as revenues grow.
Backed by Strong Investors and IPO Ambitions
Since its inception, Atomberg has attracted backing from leading domestic and global investors and has raised more than $150 million in funding. The capital has been used to scale manufacturing, expand retail distribution and invest in new product development.
Looking ahead, the company is preparing for an initial public offering, tentatively expected in the coming financial year. The proposed IPO is likely to support further expansion, strengthen the balance sheet and help Atomberg compete more aggressively in India’s fast-growing home appliances market.
A Positive Signal for India’s Appliance Startup Ecosystem
Atomberg’s FY25 performance underlines a broader shift in Indian consumer behaviour, where energy-efficient and smart appliances are gaining preference. The company’s steady growth, narrowing losses and expanding portfolio position it as one of the most promising homegrown appliance brands to watch.
As it continues to scale operations and work towards profitability, Atomberg Technologies stands as a strong example of how innovation-led Indian startups can challenge incumbents and build meaningful consumer brands at scale.
