Singapore-based investment firm Temasek has increased its stake in Cult.fit to around 12% after investing ₹440 crore, reinforcing its confidence in India’s growing health and wellness market. The investment was made through its subsidiary, MacRitchie Investments, further strengthening Temasek’s position as a key backer of the Bengaluru-based startup.
Cult.fit, formerly Cure.fit, has steadily transformed into a full-stack wellness platform offering fitness centres, online workouts, mental health services, diagnostics, and healthy food options. This diversified approach has helped the company build a strong presence across urban India while expanding into smaller cities.
Expansion Plans and Market Opportunity
The fresh capital is expected to support Cult.fit’s aggressive expansion strategy, particularly in scaling its offline gym network and enhancing digital offerings. The company has also been focusing on a franchise-led model to grow faster in tier-II and tier-III cities, where demand for organised fitness services is rising.
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Post-pandemic, awareness around health and preventive care has significantly increased in India. This shift in consumer behaviour has created strong growth opportunities for platforms like Cult.fit, making them attractive for global investors like Temasek.
IPO Focus and Financial Outlook
Cult.fit is reportedly preparing for a future public listing, and this investment could strengthen its financial position ahead of an IPO. Backed by investors such as Zomato, Tata Digital, and Accel, the company has been working on improving its unit economics and reducing losses.
Overall, Temasek’s increased stake highlights strong investor confidence in India’s wellness ecosystem. With fresh funding and a clear growth roadmap, Cult.fit is well-positioned to scale its operations and capture a larger share of the country’s expanding fitness and healthcare market.
