Blue Tokai Coffee Roasters was started in 2012 in Gurgaon by Matt Chitharanjan, Namrata Asthana, and Shivam Shahi. The founders wanted to solve a simple problem – the lack of fresh and high-quality Indian coffee. What began as an online coffee brand has now grown into a well-known name with more than 175 cafés and four roasteries across cities like Delhi NCR, Mumbai, Bengaluru, Hyderabad, Kolkata, and Pune.
Over time, the company has expanded its product range beyond just coffee beans. Today, it offers ready-to-drink coffee, easy-to-brew options, bakery items, and gift packs. Coffee still remains its main source of income. Recently, Blue Tokai also acquired a bubble tea chain to explore new categories and attract younger customers.
Revenue Growth Continues Despite Rising Costs
Blue Tokai has seen strong growth in the last few years. Its revenue increased from Rs 41 crore in FY21 to Rs 216 crore in FY24. In FY25, the company reported a 50% jump in revenue, reaching Rs 325 crore. At the same time, its losses reduced by over 20%, showing better cost management.
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Employee salaries remain the biggest expense for the company, followed by costs related to raw materials and rent. Even though expansion has increased overall spending, the company has improved its margins. Its business is supported by both direct customers and B2B partnerships with hotels, offices, and co-working spaces.
New Funding to Support Growth and Future IPO Plans
Blue Tokai has raised over $130 million so far from investors like A91 Partners, Verlinvest, and Anicut Capital. Recently, it approved a Rs 175 crore funding round, which values the company at around $235 million. This money will help the brand expand further, launch new products, and enter international markets like Japan and Dubai.
The company now plans to grow even faster. It is aiming to reach over 800 stores and Rs 2,000 crore in revenue in the next four years. It is also considering an IPO by 2027, once its revenue grows further. With strong demand for premium coffee in India, Blue Tokai is becoming a major player in the market.