Bharat Taxi Gears Up for Nationwide Launch by End of January, Offering a Driver-First Alternative to Ola and Uber

Follow Us

India’s ride-hailing sector is set to see a new development with Bharat Taxi preparing for its official nationwide launch by the end of January. Positioned as a driver-first and cooperative-led alternative, Bharat Taxi aims to challenge established players like Ola and Uber by focusing on fair earnings, transparent pricing, and community ownership.

The platform has already completed a soft launch phase in Delhi, where it received what officials described as a strong and encouraging response. The early traction has helped the organisers fine-tune operations ahead of the full-scale rollout, which is expected to expand services to more cities in a phased manner.

Strong Early Response During Pilot Phase

During its initial soft launch, Bharat Taxi reportedly handled thousands of rides daily, including a large number of trips from the airport and key urban routes. The service covers multiple categories such as four-wheelers, auto-rickshaws, and bike taxis, making it suitable for a wide range of commuters.

One of the most notable indicators of early success has been driver participation. Over one lakh drivers have already registered on the platform, reflecting a strong appetite for an alternative model that does not heavily depend on commission-based earnings. This early adoption suggests that Bharat Taxi could gain momentum quickly once the official launch begins.

Zero-Commission Model Sets Bharat Taxi Apart

A major differentiator for Bharat Taxi is its zero-commission structure. Unlike traditional ride-hailing platforms that typically charge drivers a commission ranging from 20% to 30% per ride, Bharat Taxi allows drivers to retain their full fare.

This approach is designed to improve take-home earnings for drivers and reduce financial pressure, especially at a time when fuel costs and vehicle maintenance expenses remain high. By eliminating commissions, the platform aims to create a more sustainable and trust-based ecosystem for drivers.

Bharat Taxi is operated by Sahakar Taxi Cooperative Limited and is backed by several prominent cooperative institutions. The initiative aligns with the broader vision of strengthening India’s cooperative economy, which was highlighted earlier by Union Cooperation Minister Amit Shah when the project was first announced.

What Passengers Can Expect from the Service

For riders, Bharat Taxi promises a simpler and more predictable travel experience. The app offers clear, upfront pricing without sudden surge charges, which has been a common concern among users of existing platforms.

Additional features include real-time vehicle tracking, verified driver information, multilingual app support, and basic safety tools such as ride sharing with trusted contacts. The platform also plans to work closely with local authorities to strengthen commuter safety, especially in major urban centres.

Implications for India’s Ride-Hailing Landscape

The entry of Bharat Taxi could introduce fresh competition into India’s mobility market, which has long been dominated by a few private players. By combining cooperative ownership with modern app-based technology, the platform offers a different approach that balances affordability for passengers with fair earnings for drivers.

As operations officially begin by the end of January, all eyes will be on how quickly Bharat Taxi can scale beyond its initial markets and whether its cooperative, zero-commission model can sustain long-term growth. If successful, it could reshape expectations around fairness and transparency in India’s rapidly evolving ride-hailing ecosystem.