Thane, India – 12.07.2025 – It’s been just six months since The Weekend Aquarist first launched its debut issue— and already, it has emerged as a gamechanger in India’s aquarium hobby landscape. With six issues released and the seventh coming up, The Weekend Aquarist has claimed its place as India’s first and only dedicated aquarium magazine, available in both digital and limited-edition print formats. Paired with a fast-growing YouTube podcast that features the voices of industry leaders, conservationists, and professional aquascapers, the publication is gaining a loyal following and strong acclaim.

What began as a passion project has grown into a nationally recognized platform that educates, inspires, and connects thousands of hobbyists across India and beyond.“The Weekend Aquarist was born from a desire to bring meaningful, well-researched, and community-driven content to the Indian aquarium scene. We knew there was a gap—between the hobbyist’s curiosity and the fragmented sources of information available. We set out to change that,” says Amar Salvi, the

magazine’s Founder and Editor. “Today, with the magazine in its seventh issue and our podcast bringing long- form interviews to life, we’re proud to see how far we’ve come and excited for what’s ahead.”

India’s First Aquarium-Focused Magazine— Bringing Aquarium stories to life

Each monthly issue of The Weekend Aquarist brings together a vibrant mix of species spotlights, aquascaping insights, native fish conservation, trade updates, and interviews with pioneers in the hobby. The content is curated to cater to both newcomers and seasoned aquarists, creating a well-rounded reading experience unlike any other in the Indian context.

From cover stories on legendary breeders like Adip Sajjan Raj of Still Water Aquatics to Sanjay Khandagale of Sams Discus India, from aquascaping masters like Durvesh Gaikar and Debraj Ghosh, field-based conservation experts like Beta Mahatvaraj and Dr. Rahul G Kumar, the magazine celebrates those shaping the future of the hobby—both in India and internationally.

In addition to expert-written articles, the magazine introduces new sections each month, including:

• Plant Spotlights featuring native and exotic aquatic flora
• Hobbyist Diaries, where real aquarium lovers share their setups and journeys
• Glossary Guides and beginner tips that demystify aquarium terminology
• Trade & Retail Listings for local fish stores and suppliers, under the “Support Your LFS (Local Fish Store)initiative

Every print edition also comes with a set of beautifully printed collectible postcards, featuring stunning underwater photography and fish profiles—making it a treasured keepsake for readers.

The Podcast: Conversations with Experts, One Episode at a Time

Complementing the magazine is The Weekend Aquarist Podcast, a long-form YouTube and Spotify series featuring candid interviews with the voices behind the hobby. The podcast dives deep into topics like aquascaping techniques, breeding programs, tank design, conservation of native fish, and the business side of the trade.

Over the past six months, the podcast has featured:

• Aquascaping legends like Adip Sajjan Raj and Durvesh Gaikar
• Conservationists and biotope specialists including Beta Mahatvaraj & Rahul G Kumar
• Breeders like Shriram Hatwalne & Deepak Mistry
• Industry entrepreneurs like Sams Discus India
• International voices like Sumer Tiwari (USA)

Each episode not only showcases the journey of these personalities but also imparts invaluable insights to listeners. The podcast is available on YouTube, and soon on all major platforms, with plans underway to introduce live episodes and subscriber-only series.

Growing Readership and Subscriber Base

The response to The Weekend Aquarist has been overwhelming. From aquarium enthusiasts in metro cities to breeders in small towns, the publication has built a pan-India community of engaged readers.

With subscribers from states like Maharashtra, Tamil Nadu, Kerala, Karnataka, West Bengal, Gujarat, and Delhi— and growing international interest from hobbyists in the US, UK, and Southeast Asia—the platform is steadily expanding its reach.

Each issue is carefully researched, edited, and designed in India—truly a “Proudly Made in India” initiative celebrating both global standards and local stories.

Print + Digital: The Best of Both Worlds

To meet diverse reader preferences, The Weekend Aquarist is available in:

• Digital Format (via Magzter and direct subscriptions): Accessible on smartphones, tablets, and desktops
• Limited Print Edition: High-quality collector’s edition with postcards included in every issue

Readers are now invited to subscribe to The Best of Both Worlds Annual Plan, which includes:

• 12 Print Editions delivered to your doorstep
• Access to all digital back issues

• Collector postcard sets with every issue

• Early invites to live workshops and online webinars

The annual subscription is now available at a special discount of 20%, priced at just Rs.1750/-, inclusive of shipping within India – subscribe on https://weekendaquarist.in

A Platform for the Industry: Invitation to Advertisers

As The Weekend Aquarist continues to grow its audience, it offers an ideal platform for brands, local fish stores, aquascaping businesses, breeders, and product manufacturers to connect with a highly targeted niche audience of aquarium lovers and buyers.

From print display ads to podcast segments and product reviews, there are multiple touchpoints to showcase your offerings. Interested advertisers may write to: [email protected] Media kits and promotional rate cards are available on request. In a world where digital noise is everywhere, The Weekend Aquarist offers something different—a thoughtfully curated experience for those who are truly passionate about life under water.