Delhi NCR, October 2025 — In a major boost to India’s growing healthy food market, Delhi NCR-based brand Wonderland Foods has secured ₹140 crore in funding, led by Asha Ventures and British International Investments (BII). The fresh capital marks a turning point for the company as it aims to make nutritious, high-quality snacks easily available to millions of Indian consumers.
Founded with a mission to replace junk food with smarter, more natural alternatives, Wonderland Foods has become a leading player in the dry fruits and healthy snacks category. Its portfolio includes a wide range of nuts, seeds, and snack mixes crafted to appeal to the modern consumer who seeks both taste and wellness in every bite.
Driving Growth with Purpose
The newly raised funds will be used to expand Wonderland Foods’ product range, strengthen its supply chain, and increase its retail footprint across India. The company also plans to enhance its online presence to reach a wider audience that prefers convenient, home-delivered snacking options. With health and sustainability at the heart of its mission, Wonderland Foods is preparing to scale up in a big way.
As part of its expansion plan, the company will set up a state-of-the-art green processing facility in Greater Noida, built at a total cost of ₹250 crore. This eco-friendly unit will focus on sustainable production practices and energy-efficient operations. It is expected to create more than 1,000 formal job opportunities, with a strong emphasis on employing women, thereby contributing to both economic empowerment and environmental responsibility.
Asha Ventures and BII Bet Big on Healthier Futures
The funding round was co-led by Asha Ventures, known for supporting visionary Indian startups, and British International Investments (BII), the UK’s development finance institution that backs businesses creating social impact. Both investors see Wonderland Foods as a brand that not only drives profit but also promotes positive change in consumer habits.
Their joint investment highlights a growing trend among venture capital firms—backing brands that blend commercial growth with sustainable and inclusive values. The founders of Wonderland Foods have consistently focused on improving sourcing, processing, and packaging standards to ensure customers receive snacks that are both nutritious and safe.
Redefining India’s Snack Market
India’s snacking industry is undergoing a massive shift. Consumers are increasingly moving away from loose, unbranded, and unhealthy snacks towards cleaner, branded, and trustworthy options. Wonderland Foods is at the forefront of this change, reshaping how people perceive everyday snacking.
By maintaining strict quality control and introducing innovative product lines, the brand has built a reputation for trust and taste. With the new investment, Wonderland is poised to widen its reach, tap into newer cities, and enhance product innovation to meet evolving customer preferences.
A Vision for the Future
With this fresh funding, Wonderland Foods aims to become a household name synonymous with healthy living. The company’s vision is simple yet powerful — to make “healthy snacks for all” a reality. It plans to continue investing in technology, sustainability, and brand building while staying true to its mission of delivering goodness in every pack.
The ₹140 crore funding round is more than just a financial milestone; it’s a strong signal of India’s growing appetite for healthier food choices. Wonderland Foods’ journey represents the rise of Indian homegrown brands that blend innovation with impact, driving the next chapter of the country’s food revolution — one snack at a time.