JSW One Platforms, the B2B e-commerce arm of the JSW Group, has raised ₹575 crore in its latest funding round, signaling a strong vote of confidence from investors in India’s growing digital marketplace for businesses. The round saw participation from major players, including the State Bank of India (SBI), JSW Steel, Principal Asset Management, and other prominent financial institutions. This significant capital infusion will help the platform expand its operations, strengthen its technology, and offer better financial support to micro, small, and medium enterprises (MSMEs) across India.
A Technology-Driven Marketplace for Small Businesses
Founded in 2021, JSW One Platforms operates as a tech-first B2B marketplace that aims to simplify business transactions for MSMEs. These small and medium enterprises often face challenges in sourcing materials, managing supply chains, and accessing credit. JSW One Platforms addresses these pain points by integrating supply, finance, and technology into a single seamless ecosystem. The platform primarily serves industries such as manufacturing, construction, and allied sectors, providing businesses with easy access to a wide range of products and services while ensuring transparency, speed, and reliability in every transaction.
Strategic Use of the New Funding
The ₹575 crore funding will be strategically deployed to enhance the platform’s capabilities and reach. A large portion will go toward upgrading the proprietary technology, making the platform more user-friendly and operationally efficient. At the same time, the funds will support operational expansion, enabling JSW One Platforms to strengthen its distribution and logistics network across key industrial clusters. This will ensure faster deliveries and smoother supply chain management for MSMEs. Additionally, the company plans to reinforce its non-banking financial company (NBFC) arm, JSW One Finance Limited. Through this arm, the company aims to offer customized loans and financial solutions, helping small businesses overcome cash flow and working capital challenges that often limit their growth.
Bridging the Credit Gap for MSMEs
Access to credit has long been a critical challenge for small businesses in India. Many MSMEs struggle to secure loans due to strict banking requirements or lack of collateral. With this new funding, JSW One Finance Limited is poised to bridge this gap by providing tailored financial solutions. By offering easier access to credit, the platform enables MSMEs to invest in raw materials, manage operations, and scale their businesses effectively. This move not only strengthens individual enterprises but also contributes to the larger growth of India’s manufacturing and industrial ecosystem.
Growth Trajectory and Future Outlook
JSW One Platforms has demonstrated remarkable growth since its inception. In the financial year ending March 2025, the platform recorded a gross merchandise value of ₹12,567 crore and revenue of ₹3,976 crore. Looking ahead, the company aims to achieve a GMV of ₹8,000 crore in just the first half of FY26, reflecting its ambitious expansion plans. With this fresh infusion of capital, JSW One Platforms is well-positioned to play a pivotal role in transforming India’s B2B e-commerce landscape. By combining technology, finance, and operational efficiency, the platform is set to empower MSMEs, drive sustainable business growth, and contribute significantly to India’s manufacturing-led economic development.