Ripplr Secures ₹200 Crore Funding Led By Sojitz To Boost India’s FMCG Distribution

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Ripplr, a leading Bengaluru-based distribution and logistics startup, has made headlines by raising a fresh INR 200 crore in funding. The round was led by global giant Sojitz Corporation, alongside participation from major existing investors like 3one4 Capital and Trifecta Capital. This strategic investment marks a significant milestone for Ripplr’s expansion in India’s fast-growing retail and FMCG distribution sector.

Ripplr’s Big Funding Win

Major Investors Show Confidence

The latest capital infusion comes as evidence of the strong confidence investors have in Ripplr’s tech-first, plug-and-play distribution model. Sojitz Corporation, now the largest shareholder, is betting big on Ripplr’s ability to simplify India’s traditionally fragmented distribution landscape.

Ripplr’s Vision For Indian Retail

Founded in 2019, Ripplr has emerged as a tech-savvy disruptor for FMCG distribution, bringing cutting-edge solutions to digitize and streamline logistics for brands and retailers across the country. Their robust platform manages everything from order and delivery to real-time sales performance and inventory tracking. This tech-enabled approach helps FMCG brands get their products quickly and reliably to millions of retail outlets—saving time, reducing costs, and improving visibility for all partners.

How Ripplr Is Revolutionising Distribution

Tech-Driven Operations

Ripplr’s secret sauce lies in its seamless technology. With analytics-driven decision-making, brands can monitor sales, deliveries, and inventory instantly. Ripplr already covers major cities like Bengaluru, Hyderabad, Chennai, Delhi-NCR, Pune, and Hubli, servicing over 30,000 retailers. With the new funding, it plans to rapidly extend its reach to 1 lakh retailers and 100 cities within the next year.

Fresh Funds To Scale Up

The INR 200 crore boost will fuel Ripplr’s entry into new geographies, as well as enhance its tech and operational base. The company is also planning to expand its workforce and further strengthen its backend solutions to offer a hassle-free digital distribution experience for even more brands.

Ripplr’s Growing Impact in India

With high-profile clients like Hindustan Unilever, Britannia, ITC, Go­­drej, Dabur, and Nivea, Ripplr is fast establishing itself as a game-changer in the Indian distribution scene. The backing from Sojitz and other premier investors gives Ripplr the fuel it needs to lead the transformation of India’s $1.2 trillion retail sector.

A New Era For Indian Supply Chains

As India’s retail landscape modernises, Ripplr’s tech-powered model is setting a new benchmark for efficiency, transparency, and scale. This latest fundraiser not only cements Ripplr’s position in the sector but also signals a new era for digitally-driven supply chains across India.